September 24th, 2012

Here’s the scenario: you want to stay covered up for the ceremony to show modesty but you want the freedom to move your arms around when it comes time to dance at the reception. We’ve got your perfect solution: detachable sleeves for your wedding dress!

Having sleeves on your wedding day is great because it brings more attention to the bodice and also creates a balance between the skirt and top. These delicate cap sleeves will also show off your fashionable flair on your wedding day.

Here are some examples of Sincerity+ wedding dresses with detachable cap sleeves:

Style 4550Style 4555Style 4560Style 4545


Will you keep the cap sleeves on the dress the whole day or opt to remove them for the reception?


September 20th, 2012

Our Dress Of The Week is 3724, straight from our Spring 2013 collection. This circular cut tulle ball gown has a corded lace sweetheart neckline. This wedding dress has a unique detachable caplet that can alter the look of your dress instantly. The regal satin cummerbund is accented with hand rolled flowers that also adorn the caplet. The gown has a chapel length train and fabric buttons over the zipper. The dress is shown in ivory/alabaster but it’s also available in white.

Why I love it: The details on the bodice, regal satin cummerbund and caplet really give this classic wedding dress a modern twist. The sheer caplet and hand rolled flowers are delicate details that make this dress one to ohh and ahh over.

Perfect for:  Style 3724 is ideal for a spring wedding. The flower shapes on the lace give it that springtime charm that is perfect for an outdoor wedding. 

September 19th, 2012

We just launched the Sincerity Spring 2013 collection and we want to bring you the latest wedding dress trends of the season. We’ll start off with this season’s hottest trend, illusion necklines.

The illusion neckline gives any bride a sophisticated sexy look. It’s fun, flirty, romantic and drop dead gorgeous! It adds a touch of drama to the wedding dress but still maintains a demure look. 

It’s a great alternative to the strapless wedding dress. Take a look at our gorgeous illusion necklines from our Spring 2013 collection: 

Style 3730

Style 3733

Style 3737

Style 3749


What's your favorite Spring 2013 wedding dress trend?

September 13th, 2012

Our Dress Of The Week is the very versatile 3679.  This organza pleated asymmetrical A-line will make you look and feel like a knockout the moment you put it on. 


The bodice, skirt and train are decorated with beaded lace appliques. The wedding dress is versatile because it comes with a detachable razorback and halter. It gives you the option to have two looks with one dress. The dress is finished off with a flowing chapel length train.  The dress is shown in ivory but it is available in ivory/black, ivory/burgundy, and white. 

Why I love it: The back of this dress has as much intricate details as the front. During your ceremony you’ll wow your guests by distracting them with the beading of the razor cut back piece!

Perfect for: Those brides looking to have a few choices the day of the wedding.  You don’t have to decide between having a strapless or halter dress because you can have both with style 3679.